Kmart's Facial Recognition System Deemed Unlawful Privacy Breach

Australia's Privacy Commissioner has ruled that Kmart Australia Limited's use of facial recognition technology (FRT) to combat refund fraud violated the privacy of Australians. Between June 2020 and July 2022, Kmart deployed FRT in 28 stores, collecting facial data without consent. The Commissioner found the system disproportionately invasive and that less privacy-intrusive alternatives existed. This follows a similar ruling against Bunnings, highlighting the need for businesses to prioritize privacy when implementing new technologies.
Read more